Project Description

Al-Masry Al-Youm (The Egyptian Today) is one of the first privately owned daily newspapers in Egypt. First published in June 2004, the newspaper and its companion website attracted millions of young readers by its bold coverage of the country’s news challenges.

Project Scope

  • Search Engine Optimization (SEO)
  • SEO for Editors – Staff Training
  • Social Media Consultation

Project Achievements

  • 7.8% Increase in Organic Search Traffic (in 6 months)
  • 9% Increase in Social Media Traffic